See attachment


ENG315 E-mail Scenarios

Scenario 1

Carlos, a sales manager for a commercial furniture distributor, has received complaints that
Jason, one of the firm’s top-performing sales reps “has it too easy” and “should have to prove
his loyalty by working harder.”

In response to the complaints he received, Carlos sends a few brief texts to Jason, assigning him
to a completely different account.

Jason responds to the messages, requesting a meeting with Carlos to discuss the proposed
change. Carlos responds with another text message that reads “Decision is final. Everyone
needs to get a chance to work with the best accounts, so it is fair. Come by the office and pick
up your new files.”

Moments later, Jason sends a text message to Malik, his regional manager and Carlos’s boss. It
simply reads “We need to talk.”

Think of this situation from the perspective of how Carlos handled the complaints he received
about Jason. Was his decision to pull Jason from the top accounts appropriate? Was Jason’s
text to Malik appropriate? Write your response from either Carlos or Jason’s perspective,
addressing the situation professionally and courteously.

Scenario 2

Shannon, Leon, and Craig work for Rio Valley Homes, Inc., a real estate marketing firm. While
on a conference call with Donegan’s Photography, an established client, the group discusses
potential problems with a recent marketing campaign. Donegan Sands, the lead photographer
and owner of Donegan’s Photography, insists the marketing is working, and changes are not

Shannon reaches over to put Donegan on mute but inadvertently pushes the wrong button. She
tells Leon and Craig that the marketing campaign is not working and that “Donegan should just
stick to taking pretty pictures.” Donegan calmly clears his throat and responds, “You know I can
hear you, right?”

Think of this situation from Shannon’s perspective. Imagine she is embarrassed by what
happened as Donegan is a well-respected client. How should Shannon respond?

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Page 1 of 2


Scenario 3

Jeffrey, the on-duty shift manager at Star Inc., has received communication from the business’s
leadership that tardiness among shift work employees hurts morale.

Veronica, a shift production staff employee, shows up to work approximately fifteen minutes
late one morning, walking silently and quickly to punch in at the time clock near the front desk.

Michelle, the front desk manager, says, “Good morning, Veronica,” but Veronica ignores her,
punches in, and heads into the shop to her desk. Michelle rolls her eyes, picks up the phone,
and l



Using the guidelines outlined in Chapter 7, “Delivering Bad-News Messages” in BCOM 10th edition (pages 118–137), assume the role of a company manager and write a block business letter that provides bad news to the recipient.
When composing your letter, assume that the recipient has previously requested a review of the situation via e-mail, letter, or personal meeting with management. Refer to your textbook for clarity, writing mechanics, professional language, and style guidelines.


· Content:
. Your submission should include the proper introductory elements, including the sender’s address, the date, the recipient’s address, and an appropriate professional greeting or salutation.
. Make sure you communicate the bad news from the company to the recipient, providing the facts from the scenario using the inductive or deductive approach.
· Format:
. Your block business letter should follow the form of the example on page 123 of the textbook.
. Your letter should be one page, with appropriate and consistent spacing throughout (single space paragraphs and double-space between paragraphs).

Example from Text book


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